Starting a livery yard

Running a livery yard requires a broad range of knowledge, experience and confidence. The bond between horse and human can be very strong, and most horse owners expect the very best. Being professional at all times is essential; you’ll also need sound business sense in order to make the business profitable and grow successfully.
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How to approach a journalist with a story

If you think we’re still living in a world where journalists are solely interested in your entrepreneurship, forget it! These days, editorial column inches are in such short supply that, in order to get your brand in the papers, you have to be ready to fight for your right to exposure.
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Q&A: Danny Jatania - Pockit

Danny Jatania is CEO and Chairman of Pockit, an online savings website which allows its members to participate in exclusive offers and discounts in areas such as insurance and utilities. He is also a Director of Lornamead, a leading, privately-owned family company that markets personal care brands globally. We catch up with Danny to discuss his experiences...
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Case study: FreshCig uses technology to offer an alternative to smoking

Ben Wilson is the founder of FreshCig, a company that produces and markets electronic cigarettes. He talks to inspiresme.co.uk about the challenges of tapping into a new market alongside many competitors, and of developing a unique selling point in order to stand out.
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What advice would you give to an entrepreneur starting their first business?

If you're about to start your own business or are in the process of doing so, these top tips from successful small businesses will help you ensure you're on track at all times.
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Understanding investors and funding

Commentators, politicians and professional advisers often apply labels to different types of investor: angels, VCs and private equity. The purpose of this article is to set out in simple terms the cast of potential investors and to explain the meaning and relevance of various commonly used jargon.

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Why small businesses needn’t fear cloud computing

Cloud computing has been an IT buzz word for many years and its benefits discussed at length, however, small and medium companies (SMEs) in the UK appear to be lagging behind their European counterparts in terms of adoption. Many are failing to embrace cloud technology, despite the much talked about benefits ranging from reduced IT costs to improved efficiencies. David Sturges, CEO of WorkPlaceLive, discusses why they needn’t fear ‘the cloud’.

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Low budget, high impact exhibition features for SMEs

When it comes to exhibitions, no matter how large or small, there are always concerns that arise when thinking of small businesses. Starting as just a husband and wife team, we know all too well the constraints that being a smaller business can have. It is becoming more and more common that smaller businesses do not have the resources or funds to afford the high spec, custom built designs that create high impact at events.

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How to give your online marketing the WOW factor

Online marketing is fast becoming the de facto method to promote your small business. In just a few short years it has grown into a multi-billion pound business, and a recent report by Forrester predicted that online advertising will account for over a third of all advertising spending by 2016.

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How does Quantitive Easing work and will it make a difference to SMEs?

The UK’s Monetary Policy Committee (MPC) is determined to inject as much as £100bn into the economy, with a further £50-75bn in February 2012. Jamie Jemmeson of Global Reach Partners looks at how this is likely to help the country's SME sector.

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  • Starting up

    Case study: telecoms company increases revenue through customer analysis

    Hilary Briggs, profitable growth expert and Managing Director of R2PLtd helped Pinnacle Communications Ltd to increase their monthly recurring revenue...
  • Finance

    Case study: Every saved penny counts for businesses says SMEDiscounts

    Former chartered accountant Andries Smit has always had an eye for a good business model. He started his first business age 14 and has since started 1...
  • Staff and HR

    Case study: How business school and friendship were the making of MBAandCo.com

    When Daniel Callaghan arrived at IESE business school at the University of Navarra in 2007, he never dreamed that two years later his business plan would...
  • Technology

    Case study: eCommerce helps Truffle Shuffle take on the retro t-shirt market

    Vintage T-shirt vendor Truffle Shuffle started trading in 2004 and has grown to be a significant player in the retro t-shirt market. They implemented mobile...
  • Marketing

    Case study: creating the perfect evening out with designmynight

    Nick and Andrew are the founders of designmynight, a website that allows people across London to discover the best clubs, restaurants and bars based around...
  • Accounting

    Early stage accountancy advice for new entrepreneurs and businesses

    Fifty percent of start-up businesses fail in the first year and 95 percent fail within the first five years but despite the economic downturn, the SME...